It was while working for designer Michiko Koshino that Zoe Bradley first discovered her love for paper. Drawing inspiration from the vibrancy of theatre, couture and architecture, Zoe works like a tailor and applies her artistry to the paper form to create intricate works of art. Her unique paper sculptures and installations have captured the attention of Vogue, Elle, Harper’s Bazaar, Marie Claire and Tatler magazines around the world.
Zoe Bradley is renowned for her window installations, sculptures, and collaborations with retail brands, primarily within the luxury sector. Zoe has created astonishing paper designs for the world’s most coveted brands including Louis Vuitton, Tiffany and Co, Christian Louboutin, Dior, Harrods, Chopard and Selfridges to name just a few.
Partnering with exclusively with enex and to celebrate the festive season, Zoe created the largest paper couture dress ever to hit Australia. The three metre tall and ten metre long dress was accompanied by ‘Perth’s ultimate Christmas present’; a five by four metre gift box delicately decorated with floral paper art.
This Australian exclusive and unconventional take on Christmas underpins enex’s stamp on being Perth’s home to style. The piece drew inspiration from enex’s ‘Shades of Summer’ campaign, with the blue waters of Perth, red desert landscapes and the iconic yellow wattle flowers all incorporated in the installation.
The exhibition was launched on Wednesday 3rd of December, the same day as the Perth famous enex Shopping Party. At the Shopping Party, customers enjoyed exclusive offers from over 40 stores, all day live entertainment and a glass of bubbles on arrival. Plus, as an extra special gift, enex also offered the first 300 customers a luxurious gift wrapping service designed by Zoe Bradley – featuring the very paper used to create the sculptures in the exhibition. As a beautiful touch, each gift was finished with one of Zoe Bradley’s signature handmade paper flowers.
Held On: December 3rd, 2014 – January 31st, 2015